Optimize Your Etsy Shop: How to gain traffic and visitors to your Etsy shop, and stand out in the crowd
In this 3 hour beginner's course, we will focus on how to set up your Etsy shop in order to make sure you are primed for success. Each student will come away with a toolkit for how to move their Etsy business forward. Getting found in a sea of other makers can be tricky, but Etsy is a platform that reaches millions of people everyday! It is worthwhile to explore the best ways to optimize your shop in order to increase your exposure, which will inevitably increase sales.
Materials Needed: Laptop, pen & notebook, one sample of your product.
We will focus on:
•Basic Etsy SEO as well as secrets, tricks, & tips. This is the best way to understand how to be seen in searches, and a crucial thing to learn in order to understand how Etsy operates.
•Tags & Titles: why these are so important, and how to choose the best ones for you
•Product photography: Basic product photography tips & tricks. Lighting, staging, styling, photo editing tools, and more.
•Shipping! We will delve into the world of shipping domestically & internationally. Why to ship internationally, and why it is not as scary as it sounds! We will create several shipping profiles for your products.
•Etsy Wholesale: is it for you? Here we will discuss the ways in which applying and being accepted for Etsy Wholesale will benefit your business.
•We will briefly talk about branding. Brand stories, packaging ideas, telling your story, and connecting with clients.
•We will do a final tweak of your shop by brainstorming on your shop announcement, banner, logo, shop sections, and policies!
Class size is limited to allow for individual instruction.
Refreshments will be provided.